×
News
Les dernières news
Brunello Cucinelli surfe sur une croissance de 32% en neuf mois
Mother s'associe à Carolyn Murphy autour d'une collection upcyclée
O.T.A et Basus co-créent une paire de sneakers écoresponsable
One-to-One Retail E-commerce: un millier de professionnels attendus à Monaco
Ma Petite plage continue de grandir et vise de nouveaux horizons
Le Bazar Français, nouvelle adresse parisienne du Made in France
Maison Kitsuné, Off-White, Reebok et Puma signent de nouvelles collaborations
Pouvoir d'achat, France 2030: 10,2 milliards de dépenses publiques supplémentaires en 2022
Garcia Marquez: 100 ans d'élégance en vente sur rendez-vous à Mexico
En évitant in extremis le défaut de paiement, le promoteur chinois Evergrande rassure sur la stabilité de l'économie chinoise
Morgan déménage son flagship de Barcelone
Malgré des "à-coups" en Asie, le secteur du luxe continue sa trajectoire de croissance
Au Bourget, les salariés d'H&M passés de mode
Crocs: les ventes bondissent de plus de 70% au troisième trimestre
Gucci va défiler sur Hollywood Boulevard
Heron Preston pour Calvin Klein, deuxième édition : prenez une grande respiration
PVH: Emanuel Chirico tire sa révérence
La Fashion Week de Francfort annonce deux nouveaux salons
Showroomprivé renforce ses ventes de 12,5% sur neuf mois
Shiseido regarde vers l’Europe et les Etats-Unis pour des acquisitions
Thierry Petit quitte Showroomprivé
Accord sur la taxe numérique entre Etats-Unis, France, Italie, Espagne, Autriche et Royaume-Uni
Adresse
Zaventem, BE
Partager
Taille du texte
aA+ aA-
Imprimer
Cliquer ici pour imprimer

Digital Marketing Manager

Pays : Belgique Belgique

Région : Région flamande

Province : Brabant Flamand

Ville : Zaventem

Catégorie : Marketing

Type de contrat : CDI

Type d'emploi : Plein temps

Description du poste

You're an original. So are we.
We're a company of people who like to forge our own path. We invented the blue jean in 1873, and we reinvented khaki pants in 1986. We pioneered labor and environmental guidelines in manufacturing. And we work to build sustainability into everything we do. We just might be the original startup.
Our brands - Levi's®, Dockers®, Denizen® and Signature by Levi Strauss & Co. - stand for freedom and self-expression around the world. And for more than 160 years, we've used the strength of our brands to lead with our values and make an outsized impact on the world.
The Purpose
The Digital Marketing Manager will determine opportunities and needs and drive on-floor, online and customer marketing strategies of the Levi's brand with the whls.com-accounts AMAZON, NEXT, John Lewis to drive traffic and conversion in order to enhance profitability and high ROI of the marketing investment (for the Brand or for specific product segments) to bring seasonal campaigns and product campaigns to life in the marketplace by leveraging the brands assets, tools and templates and channel-specific funding to maximize our experiences. This role is customers and partner facing, it has to execute strategies and action plans to support the delivery of business results.
Strategic planning and driving the execution of market level (North Europe Cluster) Wholesale & Retail Marketing activities to drive traffic or conversion (70%)
- Within allocated market plan, execute the wholesale marketing strategies with marketing departments on customer's side
- Work with the sales team to support the positioning of the accounts in the marketplace, and leverage marketing assets to meet targets, in line with positioning
- Tracks and hindsight, monitor wholesale marketing KPI's and identify local team needs, tools and resource requirements
- Support briefing and alignment with brands on needs of Wholesale (Assets, tools, templates)
- Provide input into briefing process for Brands Channel Marketing Asset & Tool needs
- Ensure alignment of Wholesale Marketing messages in accounts to Consumer Marketing messages in market
- Ensure channel Marketing calendar aligns with brands marketing calendar
- Work with brand teams in market to partner on full execution of marketing
- Work with Brand sell-in tools team to ensure tools executed in line with needs

Profil recherché

- Bachelor's degree-Business Administration or marketing-related fieldWork Experience
- Experience related to developing and executing all or a significant portion of the online customer marketing to drive traffic increase and conversion and other foundational competencies from apparel industry.
- 3-5 years' experience in Digital Marketing, including Performance Marketing for a fashion or lifestyle brand preferred
- Strong relationship builder and team worker
- Passionate about working with data and understanding itFunctional Competencies:
- Consumer & Market Insight - Interprets multiple sources of consumer and marketplace insights to deploy marketing programs that create desire and drive consumer demand for the brand.
- Brings Inspired Creative to Life - Drives the brand "look and feel" through the right channels. Is fluent in next generation marketing approaches (e.g. digital /social media) to generate consumer interest.
- Innovation & Experimentation - Executes new, forward looking and efficient approaches. Exhibits a 'test and roll" mindset for experimentation in order to build learning and apply what works to bigger future efforts.
- Strategic - looks beyond today, for long-term, sustained demand creation and energized brand equity differentiation.
- Marketing ROI - Adept at a full range of marketing measurements tools to focus spending allocation and evaluating success. Demonstrates that executed programs build brand equity in addition to revenue increases
- Language -, English
Partager
Imprimer
Cliquer ici pour imprimer

Ce site est réservé aux professionnels de la mode, du luxe et de la beauté.